Media Journal Day 3

Today is the first day of the Final Four in Houston. This is a very big deal for college sports and is something that constantly is covered by the media. From the practices to the tip off of the two games, everything is covered by some network. The wall to wall coverage of college sports is something that amazes me. I've been a sports fan for as long as I can remember but as I get older I realize how much actually goes into these events. Im sure being a media person for events such as the Final Four or the BCS National Championship would be the craziest thing ever. I feel that the coverage for events such as these has intensified in recent years due to the realization of how much money they can make off of them. Money is the driving power behind any motivation especially in the business world, so it comes as no surprise events like these have gained so much popularity. It really goes to show you how far the media has  come in our world and where it stands today, it is one of the biggest parts of society.